Channel types we plan for — not clientsNational media, Regional press, Trade press, Wire format, Podcasts, LinkedIn, Internal channels, Investor relations, Municipal hearings, Local radio, Newsletters, Crisis readiness

Method & FAQ

Five phases. Same order every time.

  1. 01

    Brief

    We map the story, goals, risk and who must approve.

  2. 02

    Analysis

    Stakeholders, media landscape and messages tested against facts.

  3. 03

    Plan

    A concrete plan with channels, timing and ownership.

  4. 04

    Execution

    Writing, distribution and press contact.

  5. 05

    Review

    What worked, what to adjust — documented.

FAQ

No. Editors decide. We can improve the odds with a good story, the right timing and the right recipients.

Got a story that needs to get out — or back under control?

Describe the situation briefly. We reply on weekdays 09–18 (Europe/Oslo).

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